Geoff Collinson
Founder & Executive Director, Online start-up
"
Working with Mike and the team from sme4sme has provided our business with far deeper insights into our brand messaging, our customers, and every level of their user experience with Aeyons. Mike has provided more than just information with a clear pathway to implementation of all that we have learned together. I could not recommend sme4sme more highly!
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June Laffey
Executive Creative Coach
"
Mike is an incredible strategist, big thinker and amazing person. He built my website topitopiretreat.com for me from scratch and despite it being quite content heavy made it look amazing. He is proactive in his thinking, extremely good at attention to detail and was quick to answer any amendments. Nothing was too much trouble. I know him as a big thinker capable of deep thinking and is able to grasp the most complex problems. Would highly recommend him.
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Edward Vawdrey
Co-Founder, Recycling and sustainability start-up
"
Mike helped us with our new website and sales presentation materials, and the experience was great. He pushed us to keep the focus on our customers and their needs, and this resulted in really targeted and compelling messaging. We are stoked with the finished product. Mike is fast-paced, proactive, a problem solver, and exceptional value for money. He's our go-to guy for marketing.
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Noel Magnus
Founder, Song writer and song writing coach
"
Mike's strategic vision and experience has been invaluable to our business. His simple and tested processes have helped to guide us through the maze of marketing distractions and create a cost effective, consumer centric and effective strategy which delivers results.
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Dr Erica Brown
Coaching Psychologist
"
I worked with Mike recently on the concept for my Lady Rebel Leader website (www.ladyrebelleader.com) and I have to say that the experience was so much easier than I feared. Mike was able to understand the motivation for my work, the energy I wanted to bring to the site, and the all of the features I needed. I have to say I love the site he created. What is more, my clients say that it really represents who I am as a coach - and that has to be the best compliment. It can be difficult to show up authentically, but working with Mike made that possible for me. I would thoroughly recommend him and his sme4sme team.
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Abramo Ierardo
Managing Director - Marketing Agency & Data Business
"
I've had the pleasure of knowing Mike for so many years. If there is one guy in Australia that knows what Data means to Marketing, then Mike is the man. He pays the due respect to the data that drives a marketing communication and at the same time will push all the stakeholders to come up with the creative that engages and offers that demand a response. One of those guys that just knows his stuff. And a delight to work with.
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Gerard Patacca
CEO, Online start-up
"
Working with sme4sme has been an incredibly positive experience! Mike demonstrated an immediate understanding of the key drivers of our business and set about creating a strategy that lights a fire under the way we talk about our brand to our customers (and ourselves!), whilst giving us valuable tools to take our business forward.
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Ivan Schwartz
CEO & Founder
"
Mike has ‘showed up’ consistently over the past several months as we have begun the pain-staking process of taking stock and exploring new overseas boundaries for our business. Mike’s input and direction have been invaluable as we test our proposition and its capacities – which of course we continue to do - all the better for having access to his invaluable input.
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